Tops, food business under Central Retail, invites Thai and foreign shoppers to help stimulate the economy during the Songkran Festival with a special campaign Tropical Summer. The campaign features must-have items for the Songkran festival and special deals in response to economic expansion during the summer season. With the Every Day Discovery concept, Tops strives

Tops, food business under Central Retail, invites Thai and foreign shoppers to help stimulate the economy during the Songkran Festival with a special campaign Tropical Summer.

The campaign features must-have items for the Songkran festival and special deals in response to economic expansion during the summer season. With the Every Day Discovery concept, Tops strives to cater for needs of all lifestyles and is devoted to offer an enjoyable shopping experience. As Tops is always by its consumers’ side in every festival, customers can shop seamlessly this summer via Tops Online and Personal Shopper.

Mr. Stephane Coum, Chief Executive Officer Food Group, Central Retail, said the Songkran Festival is a time of happiness for Thai people as they get to travel back home. It is also a long holiday which boosts tourism and retail spending. It is estimated that in the Songkran Festival in 2023, 125,203 million baht will be spent, a 17.3% increase from the previous year. As a result, the Thai economy will grow by 0.5-0.7% from what’s previously expected, according to UTCC’s Center for Economic and Business Forecasting. Therefore, Tops has prepared the Tropical Summer to make shopping more fun for its customers. According to the insights from 2022, in the summer season, the most popular products among Thai consumers were fruits and vegetables, snacks, skincare products, beverages, ready-to-eat food products, cleaning products, milk and baby food, and fresh ingredients. Based on this, Tops has created promotions in different categories to meet the needs of its customers.

● Discover newness: Check out new items for the Songkran season such as famous tropical fruits with the biggest variety, such as sweet golden mangoes, mayongchid, and durian, summer essentials like sunscreen, fresh ingredients, seafood, barbecue and shabu ingredients, snacks and drinks for party lovers, Songkran essentials like water buckets, Thai water bowls, floral shirts, water guns, glasses, waterproof items, phone pouches, and inflatable pools.

● Discover great deals: You can always count on great quality and value with great deals such as two for one deals, up to 50% discounts, and special discounts in three product categories in three Room Concepts: Looks, Snacker and Frozen & CO.

● Discover fabulous experience: Enjoy a special experience pass on Thai traditions with more convenience than ever by donating to nine famous temples without leaving home through Personal Shopper, the first service of its kind in Thailand.

● Discover happiness: Shop and make merit by pouring water on Buddha statue and donating to Siriraj Hospital to support prosthetic legs at any Tops location during November 1, 2022 – November 31, 2023.

Get up to 15% cash back from participating credit cards. For UnionPay cardholders, get a 100 baht Tops gift card when spending 1,500 baht per receipt, and with every purchase on Tops Online, enjoy a free coffee from Arigato and discount coupons for fresh products for the next purchase. Spend 2,500 baht or more per receipt using Personal Shopper and receive a set of Almond Pretzel and 16 oz lemonade worth 104 baht. Get 500 T1 Points when spending 1,000 baht or more per receipt on fresh ingredients.

“Tops understands the needs of Thai people. During Songkran, especially this year when the celebrations are back in full force after measures and restrictions have been relaxed and lives and tourism have returned to normal, we have prepared special promotions and items to meet the needs of all lifestyles and generations to maintain the momentum in the summer season, with more fun than ever. We offer new experiences that our customers can discover every day. They can get everything they need at Tops, as we are a Food Discovery and Destination for All,” said Stephane.

Discover a special experience to welcome the summer breeze throughout the month of April. Shop conveniently via Tops App or Personal Shopper. For more details, visit www.tops.co.th, Facebook TopsThailand, and LINE @TopsThailand.

#Tops #EveryDayDISCOVERY